Lead by Shannon Ward and Azadeh Yaraghi
Sales can feel uncomfortable when your intention is to make an impact to change the world. But without sales, there is no impact. It’s not your fault…it’s just that the old ways of sales and marketing don’t work anymore. It’s time for a better approach, because your customers have evolved.
Great marketing attracts the right people into your sales funnel and supports them as they move through it. Your marketing and sales must evolve to meet your customer’s consciousness. If not, the process falls apart and you leave money and impact on the table.
In this workshop, you will learn:
- What no one tells you about how sales and marketing really work together
- How great marketing makes sales 100x easier and more authentic
- 3 myths about sales & marketing that hold social ventures back
- How to know if your website passes the 7-second test that will attract clients you’ll love
- 3 keys to unlock sales and marketing messages that will get attention
Shannon Ward has been an successful entrepreneur for over 15 years. She built her company, OnTrack, from 0 to 7 figures in just 3 short years. Since then, Shannon has transformed her deep knowledge of marketing and exceptional sales skills into a thriving sales training and coaching business where she helps entrepreneurs and their teams overcome their dysfunctional relationships with sales so that they can break through revenue barriers in record time. Her transformational approach to sales stems from a core belief that sales is an act of love.
Shannon also taught Sales & Sales Management at UBC Sauder School of Business and has been nominated for the RBC Canadian Women Entrepreneur Awards 2016, 2017 and 2018.
Azadeh is a Brand Strategist, #1 bestseller on Amazon, speaker, and founder of Gogo Telugo Creatives. With 14+ years of experience working locally and internationally (France, Italy, USA) in branding and marketing, she has built successful campaigns and picked-up awards along the way.
She works with entrepreneurs and corporations who are looking to create an authentic connection between their company and audience, build a magnetic brand that attracts their ideal clients, and ultimately make a difference in the world.
Lead by Manpreet Dhillon
Diversity is quite a buzz word these days whereas we understand the why diversity is important but it is time to talk about the how to fully put into practice in each workplace.
In this interactive session, we will look at the
*5 ways to help create of a culture of belonging
*Integration of diverse hires through the onboarding process and retention strategies
*develop action plan for your workplace
Manpreet is a Certified Personal and Business Coach, and a Human Resources Professional with a Masters in Organizational Management. She brings over 15 years of leadership and community development expertise to the table and her experience spans program development and strategy implementation, governance and organizational management, small & medium business consulting, and much more. Currently she is the CEO of Bridge2Work – economically empowering immigrant women through hands on experience and CEO/Founder of Veza – empowering women of cultural backgrounds to connect to their higher potential as leaders. A long time entrepreneur and advocate for the equality of women of cultural backgrounds, Manpreet is also a current Board Member of the British Columbia Institute of Technology Alumni Board of Directors, past Board Member of Royal Roads University, and has served on various arts and health boards.
Lead by Sana Kapadia
Growing an enterprise requires access to capital, what type of ask should you be making to fund your venture? What do lenders look for? How do you know which type of loan is best for your venture and what are your options? Participants are invited to bring their questions and worries to our experts for this non-judgement conversation about accessing money; every question shared is a lesson for everyone.
Sana Kapadia is Chief Impact Officer at Spring Activator, where she drives its mission to help entrepreneurs build better businesses and raise smart capital. She brings a rich global background in impact investing, investment banking and equity research. She is also the co-founder of RAISE Collective, a community of female investors, founders and champions changing the gender ratio in investment. She strongly believes in the transformative power of social impact and aligning capital with values based business. SVI Hollyhock is an experience she is looking to immerse herself into, connect with like-minded impact leaders and visionaries and bring further fuel to her passions of increasing investment opportunities for diverse, purpose driven founders working on social justice and big world-changing ideas. She loves cooking with her 3 year old daughter, reading with her 9 month old son and travelling the world with her amazing husband who is a devoted father and scuba diver.
Lead by Karlo Kowalczyk and Keshava Raghuveer
Bring radical self-love to your physical body by feeding it the right force it needs to build and maintain strength, grace, and resilience. Build movement intelligence that will allow you to maintain your physical freedom and also be ready for continued adventure.
You’ll be guided by Master Coach Keshava and Master Coach K from Restore Human; experts in movement, physical training, and pre-habilitation. Specific work will include, proprioception and strength building through joint articulation, fall preparation movements, fun partner interaction games, and building ‘positions of best strength’.
The workshop will be physical, involving sitting on the ground, and light to medium body weight exercises. If you are dealing with an injury, or have any health concerns please touch base with us prior to the workshop. We will be available for one-on-one work periodically throughout the conference if you aren’t confident coming to the workshop.
In our goals to make a positive change in the world, we can often leave our own physical health low down on the list of priorities. Re-prioritize. Come practice comprehensive physical self-care with us so that you can keep doing what you love.
Karlo Kowalczyk known as Coach K is set on a mission of connecting humans with movement, community and environment. Previously a sedentary computer nerd (and still part nerd), Coach K had the life changing experience of becoming a Sniper in the Australian Army (Deployed to Iraq, Timor-Leste and Afghanistan), serving for 7 years. Having left that career he then dove head first into empowering people with physical confidence through fitness. However after years of experiencing what the industry had to offer he was unsatisfied and created Restore Human, a socially and environmentally conscious company. It brings together the best elements of multiple disciplines to provide training that empowers you to be comprehensively and sustainably a better more capable human. All of this is delivered by professional Coaches in Restore Human Studios that connect you with other like minded humans so you are consistent, accountable and supported.
My name is Keshava Raghuveer and at the SVI I’m excited to share my thoughts on movement education. As health problems escalate in the Western world it is my contention that an erosion of community, physical practice and movement have all been contributing factors. There are a myriad simple, effective tools that can be shared with folks of all ages, fostering a shared sense of practice, interaction and ultimately community education. SVI is an amazing, eclectic group of people that seems to me to be geared around cultural change in a variety of ways and making deep, impactful change in communities – that’s something I’d like to be a part of!
Lead by Mike Rowlands, Junxion Strategy
Authentic. Values-driven. Inspiring. These non-negotiable tenets of 21st century brands are as much about leadership as they are about marketing. As people increasingly cry out against short-term, unsustainable practices, your customers are seeking organizations that share their values, and keep their promises to deliver great products, effective services, and standout customer experiences. Over the past 20 years, Junxion’s TrustBrand™ approach has driven exceptional results for organizations on four continents, in every imaginable sector. Mike will share some of those stories, present Junxion’s framework, and provide insights and tools that will shift your thinking about your brand, your business, and your work.
Mike is President & CEO at Junxion Strategy, an international consultancy that supports the development and growth of leading, socially responsible brands. Junxion’s clients range from major international companies such as adidas and Heathrow Airport, to global NGOs, and countless entrepreneur-led social ventures and non-profits. Mike serves on Hollyhock’s Board of Directors, and is an Executive Producer of the Social Venture Institute. He also sits on the Board of Directors of Social Venture Network; he’s an Entrepreneur-in-Residence at RADIUS Ventures, and he’s a B Corp Ambassador.
Lead by Rachel Flood, Alignment Ops
- Learn how to identify areas of your business operations that need refinement
- Learn how to evaluate and select software that can support your business processes
- Discover how cloud technology can help more fully leverage the software you are currently using
- Get an exclusive peek in the the business systems, automations, and workflows of Alignment Ops
Lead by Jeska Slater
4 aspects of human life, balance, goal setting for health and wellness
Each one of us is born with a sacred gift to contribute to our community. It is up to us to discover, nurture and express our gift. The Medicine Wheel Wellness Plan is a arts based workshop where participants create a map to reflect on their current state of wellness and to set realistic goals for themselves. We will talk about sacred, or natural law and the importance of
honouring our gift of life and our place in the wheel of creation. We will also use Brofenbrenner’s ecological model to explore the healthy support networks in our lives.
No artistic ability required.
Jeska Slater is a Nehiyah iskwew (Cree woman) whose Mother’s side of the family is from Ochekwi Sipi (Fisher River Cree Nation) in Manitoba. She has been working with indigenous youth for 8 years. Her work combines traditional teachings and value systems with contemporary art like hip-hop, graffiti and other unique elements to engage young people. Her training includes Aboriginal Child and Youth Care Counseling, Trauma Informed Practice and Culture as Treatment. Jeska wishes to honour her ancestry by highlighting the concept of Intergenerational Resilience, or the passing down of gifts, culture and personal wellness through our bloodlines in order to empower Indigenous youth and families.
Lead by Dan Roth and Josh Knauer
Burnout is rampant and performance-driven organizational cultures can quickly become toxic. Yet, many of us know that healthy people and teams perform better. The truth is that growing impactful companies and organizations often challenges our ability to stay healthy and grounded. While there are myriads of healthy living and wellness services at our fingertips the core question remains: how do we design and scale-up companies that are truly restorative and healing for the organization’s own expanding teams and leaders. Through an interactive open space, workshop experience, participants are introduced to Good Clean Well™, a simple yet powerful framework for self-assessment and organizational design. Participants are guided through self-inquiry processes and embodiment practices in small groups, and walk away from the workshop with personalized action plans for applying the Good Clean Well™ method to their companies and organizations.
Josh has been a social entrepreneur, technologist and speaker/lecturer for the past 25 years, creating and leading successful organizations in both the non-profit and for-profit sectors. His ability to spot emerging trends in technology and how they can be used for the betterment of society and the environment have caused him to be considered a leading expert in the field. Josh has raised over $12 million from investors and has successfully sold two of his startups to public companies. Josh was appointed by President Obama to his Council of Advisors on Science and Technology. He’s been featured in Time, Fortune, Newsweek and Wired magazines, and was even named a New Media Hero by the Utne Reader and one of the Smart 50 by Smart Business Magazine. Josh has been the keynote speaker at conferences, corporate board meetings and community events around the world.
Lead by Chloe Gow-Jarrett
Chloe Gow-Jarrett is Founder/CEO of 3Fold Partners, in Vancouver, Canada. 3Fold supports leaders in scaling the culture and leadership of their enterprise as it matures. 3Fold’s products and services support a broad range of progressive, not-for-profit, investment, and philanthropic enterprises and networks in Vancouver and across the globe. Celebrated for her ability to develop powerful, purposeful leaders and deliver results-driven programming, Chloe expertly crafts and facilitates transformational learning and growth experiences. Chloe is co-chairperson of the Vancouver Waldorf School Board of Trustees, is the mother of two energetic young boys, and is happiest when eating guacamole.
Lead by Dorothy Spence
Growing your business is the indicator of success….or so we’ve been told. Growing at any cost and at any speed can also be a sign that you are a risk of falling into the survival trap.
What is the survival trap? It’s where you feel like you’re a hamster on a wheel called business. You have no sense of forward movement and it seems pointless and overwhelming. You are feeling like your energy is depleted and you wonder how long you can sustain this pace.
The feelings you have about your business is directly related to your bank account; both are in a state of depletion.
In this workshop we will:
- Learn about the survival trap
- Identify the energy for thriving
- Learn a transformation formula to create the energetic shift you need now.
Dorothy Spence is a serial entrepreneur, published writer & speaker. She helps visionary leaders stay connected to their purpose while building highly profitable organizations that are a force for good in the world.
She founded the world-class training program The Purpose Led Business School as a way to help leaders grow and scale their impact. The program is the brainchild of years of working with people who faced similar challenges along the entrepreneurial journey. As the recipient of The Top CEO Award, and The Innovation Award & Professional Engineers Service Award, Dorothy has been recognized as a catalyst for innovation. She’s excited to be attending SVI Hollyhock for the second year in a row, and this year to be presenting to her enlightened group of peers.